Fostering Customer Loyalty through Effective Engagement and Service Strategies
Program Overview
The Customer Loyalty course supports companies in improving customer retention and transforming them into brand promoters through methodologies that map the customer experience, standardize processes, and implement loyalty programs. The program also addresses the essential topic of Product Management.
Improvement and Standardization of Customer Service Processes
Loyalty Programs
CRM (Customer Relationship Management)
Product Management
Strategy
Product Launches
Pricing
Marketing
Simulation Exercises
Case Studies
Develop skills to map customer experience and identify pain points and dissatisfaction;
Know how to measure customer satisfaction;
Understand strategies to improve up-selling and cross-selling practices;
Master the construction of effective loyalty programs;
Understand the importance of automation in customer support and loyalty processes, such as CRM systems;
Recognize the fundamental role of product managers and how to optimize processes associated with this function.
Target Audience
Customer relationship managers and customer service, marketing and sales, and product management professionals who want to develop strategies to build customer loyalty and improve customer satisfaction.
Want to know more?
Connect with one of our experts to learn about Customer Loyalty Training adjusted to your organization’s needs
* Other formats, such as online training, may be available depending on your team’s characteristics and needs
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